marketing automation jobs in 2026 — demand, top roles hiring, and related skills
As of 2026-10-15, marketing automation appears in 487 job postings indexed by Skillenai over the past 90 days — Product Manager has the most postings mentioning marketing automation, with demand share up 19.4% vs the prior 4 weeks.
Last updated · 90d ending 2026-10-15
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Frequently asked questions about marketing automation
+Is marketing automation in demand in 2026?
Yes. marketing automation appears in 487 job postings indexed by Skillenai over the 90 days ending 2026-10-15. Product Manager accounts for the most postings mentioning marketing automation (9.7% of all postings mentioning marketing automation).
+What jobs require marketing automation?
According to the Skillenai jobs index over the 90 days ending 2026-10-15, among roles with at least 20 postings, the highest shares mentioning marketing automation are Marketing Operations Manager (56.7% of that role’s postings mention marketing automation), Growth Marketer (51.6% of that role’s postings mention marketing automation), Marketing Program Manager (18.2% of that role’s postings mention marketing automation).
+What skills are commonly paired with marketing automation?
Across job postings indexed by Skillenai (90 days ending 2026-10-15), marketing automation most often appears alongside CRM, SQL, Salesforce, A/B testing, HubSpot.
+Where is marketing automation most in demand?
As of 2026-10-15, the metro areas posting the most jobs requiring marketing automation are New York City, San Francisco, London, Austin, Boston, according to the Skillenai jobs index.
+How can I keep up with new marketing automation content and jobs?
Skillenai indexes news, blog posts, and research papers mentioning marketing automation alongside the jobs index. You can subscribe to a daily email digest of new marketing automation content from your Skillenai account.
+Which skills come before and after marketing automation?
The skill-flow chart shows skills documented in adjacent positions across observed employer changes. An outgoing skill is documented in the following position but not the preceding one. These are ideas to explore, not proven prerequisites, acquisition dates, or levels of mastery. Each ribbon counts employer moves with that skill pair; one move can contribute several pairs.
Weekly indexed postings requiring marketing automation — last 90 days
Salary distribution
Box = 25th–75th percentile · tick = median · whisker = 10th–90th · USD, annualized
Career paths around marketing automation
Skills documented before and after this skill across employer changes.
Historical career profiles · all locations
Skills before marketing automation
Skills after marketing automation
How to read this chart · view counts
Each side is an independent set of observed employer moves, not the same people followed through three stages. Ribbon widths compare move counts within that side. Internal moves are not included.
The following position documents a skill that the preceding position does not. Skills must be linked to both positions, with clear dates and no overlap. One move can connect several skill pairs. These patterns suggest skills to explore; they do not establish prerequisites, when a skill was learned, or a higher skill level.
Source: Skillenai talent graph, historical career profiles. Historical descriptions and coverage can change. Only the leading published connections are shown.
| Connection | Moves |
|---|---|
| Before: SEO | 2 |
| Before: security | 2 |
| Before: testing | 1 |
| Before: reporting requirements | 1 |
| Before: ETL | 1 |
| Before: Energy Audits | 1 |
| Before: python | 1 |
| Before: enterprise web applications | 1 |
| After: Performance Max | 1 |
| After: marketing | 1 |
| After: webinar | 1 |
| After: video | 1 |
| After: ROI | 1 |
| After: data platform | 1 |
| After: CRMA | 1 |
| After: optimization tools | 1 |
Roles most likely to require marketing automation
Among roles with at least 20 postings in the same period.
| Role | Postings mentioning skill | % of role postings mentioning skill |
|---|---|---|
| Marketing Operations Manager | 17 | 56.7% |
| Growth Marketer | 16 | 51.6% |
| Marketing Program Manager | 6 | 18.2% |
| Business Consultant | 5 | 16.1% |
| Success Architect | 7 | 14.3% |
| Marketing Analytics Director | 2 | 8.0% |
| GTM Engineer | 8 | 6.1% |
| Marketing Analytics Manager | 4 | 5.7% |
| Marketing Data Analyst | 4 | 5.3% |
| AI Operations Specialist | 1 | 4.3% |
Roles with the most marketing automation postings
| Role | Postings mentioning skill | Share of skill postings |
|---|---|---|
| Product Manager | 47 | 9.7% |
| Marketing Operations Manager | 17 | 3.5% |
| Growth Marketer | 16 | 3.3% |
| Software Engineer | 10 | 2.1% |
| Enterprise Architect | 8 | 1.6% |
| GTM Engineer | 8 | 1.6% |
| Head of Engineering | 7 | 1.4% |
| Marketing Operations Program Manager | 7 | 1.4% |
| Solutions Architect | 7 | 1.4% |
| Success Architect | 7 | 1.4% |
Top companies posting jobs requiring marketing automation
Employers ranked by indexed job postings in the last 90 days.
| Company | Postings · 90 days |
|---|---|
| MintMCP | 12 |
| Salesforce | 11 |
| Stripe | 9 |
| Airkit | 9 |
| Moniepoint | 7 |
| Robinhood | 6 |
| Bloomreach | 5 |
| Agoda | 5 |
| Wealthsimple | 4 |
| DoiT | 4 |
Job postings indexed over the past 90 days, grouped by resolved employer. Counts are postings, not hires. Companies without a published page appear without a link.
Top metros hiring for marketing automation
| Name | Postings | Share |
|---|---|---|
| New York City | 28 | 5.7% |
| San Francisco | 28 | 5.7% |
| London | 15 | 3.1% |
| Austin | 11 | 2.3% |
| Boston | 10 | 2.1% |
| San Mateo | 9 | 1.8% |
| São Paulo | 7 | 1.4% |
| Chicago | 6 | 1.2% |
| Bangkok | 5 | 1.0% |
Skills commonly paired with marketing automation
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How this was computed
Counts derive from the Skillenai jobs index over the 90 days ending 2026-10-15. Skills are resolved against the Skillenai canonical taxonomy, so the same entity is counted whether a posting writes 'Python', 'Python 3', or 'python'. Role prevalence divides postings mentioning marketing automation by all postings for each role in the same window, ranking roles with at least 20 postings. Role distribution divides each role’s marketing automation postings by all marketing automation postings, including postings without a role. Shares need not sum to 100% for the displayed roles. Pages refresh weekly (or daily for the top-50 most-requested skills). Adjusted posting share: 0.2% to 0.2%. Demand share change is the relative percentage change between these adjusted shares. Each employer-and-ATS group has at least 10 postings in each 90-day window; its earlier posting count supplies the same weight in both windows. The panel includes 2,614 identified employers and covers 71% of earlier and 72% of latest indexed postings. Windows: 2026-06-16 to 2026-09-14 and 2026-07-14 to 2026-10-12 (UTC; end dates excluded). The windows overlap by 62 days. Dates reflect indexing, not the employer’s posting date. This measures posting mix, not total hiring or market-wide demand. Matching excludes entrants and exits; changes in crawl completeness within an employer or ATS can still affect the result.
- source
- Skillenai jobs index, deduplicated daily
- entity_id
- e7368f66612d3754
- data_as_of
- 2026-10-15
- window_days
- 90
The demand, skills, and geo numbers on this page come from the same Skillenai labor market index that powers our API. Use it for compensation benchmarking, hiring-competition analysis, and skill-adoption tracking.
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