lead scoring jobs in 2026 — demand, top roles hiring, and related skills

As of 2026-10-30, lead scoring appears in 190 job postings indexed by Skillenai over the past 90 days — GTM Engineer has the most postings mentioning lead scoring.

Last updated · 90d ending 2026-10-30

Postings · last 90 days
190
Top role · 11.1% of skill postings
Top hiring metro
San Francisco

Which roles want lead scoring?

Upload your resume and Skillenai will show which roles your lead scoring experience fits, which skills you already cover, and what is missing.

Frequently asked questions about lead scoring

+Is lead scoring in demand in 2026?

Yes. lead scoring appears in 190 job postings indexed by Skillenai over the 90 days ending 2026-10-30. GTM Engineer accounts for the most postings mentioning lead scoring (11.1% of all postings mentioning lead scoring).

+What jobs require lead scoring?

According to the Skillenai jobs index over the 90 days ending 2026-10-30, among roles with at least 20 postings, the highest shares mentioning lead scoring are Marketing Operations Manager (51.4% of that role’s postings mention lead scoring), Growth Marketer (13.9% of that role’s postings mention lead scoring), GTM Engineer (11.5% of that role’s postings mention lead scoring).

+What skills are commonly paired with lead scoring?

Across job postings indexed by Skillenai (90 days ending 2026-10-30), lead scoring most often appears alongside Salesforce, SQL, marketing automation, Python, HubSpot.

+Where is lead scoring most in demand?

As of 2026-10-30, the metro areas posting the most jobs requiring lead scoring are San Francisco, Toronto, New York City, London, Madrid, according to the Skillenai jobs index.

+How can I keep up with new lead scoring content and jobs?

Skillenai indexes news, blog posts, and research papers mentioning lead scoring alongside the jobs index. You can subscribe to a daily email digest of new lead scoring content from your Skillenai account.

+Which skills come before and after lead scoring?

The skill-flow chart shows skills documented in adjacent positions across observed employer changes. An outgoing skill is documented in the following position but not the preceding one. These are ideas to explore, not proven prerequisites, acquisition dates, or levels of mastery. Each ribbon counts employer moves with that skill pair; one move can contribute several pairs.

Weekly indexed postings requiring lead scoring — last 90 days

Career paths around lead scoring

Skills documented before and after this skill across employer changes.

Historical career profiles · all locations

Skills before lead scoring

Before lead scoringstatistical sampling → lead scoring: 1 observed employer moves with this skill pairVLOOKUPs → lead scoring: 1 observed employer moves with this skill paircredit assessment → lead scoring: 1 observed employer moves with this skill pairbest practices → lead scoring: 1 observed employer moves with this skill pairpython → lead scoring: 1 observed employer moves with this skill pairLearning Management System (LMS) → lead scoring: 1 observed employer moves with this skill pairoperator dashboards → lead scoring: 1 observed employer moves with this skill pairproject plans → lead scoring: 1 observed employer moves with this skill pairlead scoringstatistical sampling: 1 movesstatisticalsampling1 movesVLOOKUPs: 1 movesVLOOKUPs1 movescredit assessment: 1 movescredit assessment1 movesbest practices: 1 movesbest practices1 movespython: 1 movespython1 movesLearning Management System (LMS): 1 movesLearningManagement System(LMS)1 movesoperator dashboards: 1 movesoperatordashboards1 movesproject plans: 1 movesproject plans1 moves

Skills after lead scoring

After lead scoringlead scoring → Data analytics: 2 observed employer moves with this skill pairlead scoring → A/B testing framework: 1 observed employer moves with this skill pairlead scoring → optimization: 1 observed employer moves with this skill pairlead scoring → CNN (Convolutional Neural Network): 1 observed employer moves with this skill pairlead scoring → predictive analytics: 1 observed employer moves with this skill pairlead scoring → time series data: 1 observed employer moves with this skill pairlead scoring → automation: 1 observed employer moves with this skill pairlead scoring → Precision targeting: 1 observed employer moves with this skill pairlead scoringData analytics: 2 movesData analytics2 movesA/B testing framework: 1 movesA/B testingframework1 movesoptimization: 1 movesoptimization1 movesCNN (Convolutional Neural Network): 1 movesCNN (ConvolutionalNeural Network)1 movespredictive analytics: 1 movespredictiveanalytics1 movestime series data: 1 movestime series data1 movesautomation: 1 movesautomation1 movesPrecision targeting: 1 movesPrecisiontargeting1 moves
How to read this chart · view counts

Each side is an independent set of observed employer moves, not the same people followed through three stages. Ribbon widths compare move counts within that side. Internal moves are not included.

The following position documents a skill that the preceding position does not. Skills must be linked to both positions, with clear dates and no overlap. One move can connect several skill pairs. These patterns suggest skills to explore; they do not establish prerequisites, when a skill was learned, or a higher skill level.

Source: Skillenai talent graph, historical career profiles. Historical descriptions and coverage can change. Only the leading published connections are shown.

Observed connections and move counts
ConnectionMoves
Before: statistical sampling1
Before: VLOOKUPs1
Before: credit assessment1
Before: best practices1
Before: python1
Before: Learning Management System (LMS)1
Before: operator dashboards1
Before: project plans1
After: Data analytics2
After: A/B testing framework1
After: optimization1
After: CNN (Convolutional Neural Network)1
After: predictive analytics1
After: time series data1
After: automation1
After: Precision targeting1

Roles most likely to require lead scoring

Among roles with at least 20 postings in the same period.

RolePostings mentioning skill% of role postings mentioning skill
Marketing Operations Manager1951.4%
Growth Marketer513.9%
GTM Engineer2111.5%
Marketing Analytics Director311.5%
Developer Relations Engineer37.5%
Marketing Analytics Manager57.5%
Business Systems Engineer36.8%
Marketing Data Analyst34.8%
AI Operations Manager14.3%
Analytics Director21.9%

Roles with the most lead scoring postings

RolePostings mentioning skillShare of skill postings
GTM Engineer2111.1%
Marketing Operations Manager1910.0%
Product Manager189.5%
Data Scientist115.8%
AI Growth Automation Engineer52.6%
Growth Marketer52.6%
Marketing Analytics Manager52.6%
Marketing Automation Architect42.1%
Marketing Operations Program Manager42.1%
Business Analyst31.6%

Top companies posting jobs requiring lead scoring

Employers ranked by indexed job postings in the last 90 days.

Top companies posting jobs requiring lead scoring
CompanyPostings · 90 days
Doctolib8
Clara5
PointClickCare4
Stripe4
Ebury4
Klaviyo4
Gitlab4
Cohere3
CLERA3
MintMCP3

Job postings indexed over the past 90 days, grouped by resolved employer. Counts are postings, not hires. Companies without a published page appear without a link.

Top metros hiring for lead scoring

NamePostingsShare
San Francisco178.9%
Toronto105.3%
New York City94.7%
London52.6%
Madrid52.6%
Nantes42.1%
Paris42.1%
Austin31.6%
Bengaluru31.6%

Skills commonly paired with lead scoring

Explore related pages

How this was computed

Weekly job-count charts omit the incomplete current week (weeks start Monday, UTC). Totals include all postings in the stated window. Counts derive from the Skillenai jobs index over the 90 days ending 2026-10-30. Skills are resolved against the Skillenai canonical taxonomy, so the same entity is counted whether a posting writes 'Python', 'Python 3', or 'python'. Role prevalence divides postings mentioning lead scoring by all postings for each role in the same window, ranking roles with at least 20 postings. Role distribution divides each role’s lead scoring postings by all lead scoring postings, including postings without a role. Shares need not sum to 100% for the displayed roles. Pages refresh weekly (or daily for the top-50 most-requested skills). An adjusted trend is not shown because comparable posting coverage is insufficient.

source
Skillenai jobs index, deduplicated daily
entity_id
c4e3c3ec27fd8b8e
data_as_of
2026-10-30
window_days
90
Compiled by Jared Rand · Data sourced from the Skillenai labor market index