digital analytics jobs in 2026 — demand, top roles hiring, and related skills

As of 2026-10-15, digital analytics appears in 98 job postings indexed by Skillenai over the past 90 days — Product Manager has the most postings mentioning digital analytics.

Last updated · 90d ending 2026-10-15

Postings · last 90 days
98
Top role · 7.1% of skill postings
Top hiring metro
New York City

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Frequently asked questions about digital analytics

+Is digital analytics in demand in 2026?

Yes. digital analytics appears in 98 job postings indexed by Skillenai over the 90 days ending 2026-10-15. Product Manager accounts for the most postings mentioning digital analytics (7.1% of all postings mentioning digital analytics).

+What jobs require digital analytics?

According to the Skillenai jobs index over the 90 days ending 2026-10-15, among roles with at least 20 postings, the highest shares mentioning digital analytics are Technical Operations Engineer (4.5% of that role’s postings mention digital analytics), Commercial Analytics Manager (4.2% of that role’s postings mention digital analytics), Digital Product Owner (3.7% of that role’s postings mention digital analytics).

+What skills are commonly paired with digital analytics?

Across job postings indexed by Skillenai (90 days ending 2026-10-15), digital analytics most often appears alongside SQL, A/B testing, data visualization, Python, Power BI.

+Where is digital analytics most in demand?

As of 2026-10-15, the metro areas posting the most jobs requiring digital analytics are New York City, London, Amsterdam, Berlin, Madrid, according to the Skillenai jobs index.

+How can I keep up with new digital analytics content and jobs?

Skillenai indexes news, blog posts, and research papers mentioning digital analytics alongside the jobs index. You can subscribe to a daily email digest of new digital analytics content from your Skillenai account.

+Which skills come before and after digital analytics?

The skill-flow chart shows skills documented in adjacent positions across observed employer changes. An outgoing skill is documented in the following position but not the preceding one. These are ideas to explore, not proven prerequisites, acquisition dates, or levels of mastery. Each ribbon counts employer moves with that skill pair; one move can contribute several pairs.

Weekly indexed postings requiring digital analytics — last 90 days

Career paths around digital analytics

Skills documented before and after this skill across employer changes.

Historical career profiles · all locations

Skills before digital analytics

Before digital analyticspayment processing → digital analytics: 1 observed employer moves with this skill pairchatting → digital analytics: 1 observed employer moves with this skill pairWeb scraping → digital analytics: 1 observed employer moves with this skill pairCSS → digital analytics: 1 observed employer moves with this skill pairScalability → digital analytics: 1 observed employer moves with this skill pairrelational database management system → digital analytics: 1 observed employer moves with this skill pairKPIs → digital analytics: 1 observed employer moves with this skill pairTableau → digital analytics: 1 observed employer moves with this skill pairdigitalanalyticspayment processing: 1 movespayment processing1 moveschatting: 1 moveschatting1 movesWeb scraping: 1 movesWeb scraping1 movesCSS: 1 movesCSS1 movesScalability: 1 movesScalability1 movesrelational database management system: 1 movesrelationaldatabasemanagement system1 movesKPIs: 1 movesKPIs1 movesTableau: 1 movesTableau1 moves

Skills after digital analytics

After digital analyticsdigital analytics → spark: 1 observed employer moves with this skill pairdigital analytics → NLP: 1 observed employer moves with this skill pairdigital analytics → point-of-sale (POS) systems: 1 observed employer moves with this skill pairdigital analytics → oracle: 1 observed employer moves with this skill pairdigital analytics → python: 1 observed employer moves with this skill pairdigital analytics → Workday business processes: 1 observed employer moves with this skill pairdigital analytics → marketing client reporting products: 1 observed employer moves with this skill pairdigital analytics → CRM: 1 observed employer moves with this skill pairdigitalanalyticsspark: 1 movesspark1 movesNLP: 1 movesNLP1 movespoint-of-sale (POS) systems: 1 movespoint-of-sale(POS) systems1 movesoracle: 1 movesoracle1 movespython: 1 movespython1 movesWorkday business processes: 1 movesWorkday businessprocesses1 movesmarketing client reporting products: 1 movesmarketing clientreporting products1 movesCRM: 1 movesCRM1 moves
How to read this chart · view counts

Each side is an independent set of observed employer moves, not the same people followed through three stages. Ribbon widths compare move counts within that side. Internal moves are not included.

The following position documents a skill that the preceding position does not. Skills must be linked to both positions, with clear dates and no overlap. One move can connect several skill pairs. These patterns suggest skills to explore; they do not establish prerequisites, when a skill was learned, or a higher skill level.

Source: Skillenai talent graph, historical career profiles. Historical descriptions and coverage can change. Only the leading published connections are shown.

Observed connections and move counts
ConnectionMoves
Before: payment processing1
Before: chatting1
Before: Web scraping1
Before: CSS1
Before: Scalability1
Before: relational database management system1
Before: KPIs1
Before: Tableau1
After: spark1
After: NLP1
After: point-of-sale (POS) systems1
After: oracle1
After: python1
After: Workday business processes1
After: marketing client reporting products1
After: CRM1

Roles most likely to require digital analytics

Among roles with at least 20 postings in the same period.

RolePostings mentioning skill% of role postings mentioning skill
Technical Operations Engineer14.5%
Commercial Analytics Manager14.2%
Digital Product Owner13.7%
Growth Marketer13.2%
Marketing Analytics Manager22.9%
Web Engineer12.7%
Business Intelligence Director12.4%
Business Analytics Manager11.7%
Product Data Analyst11.5%
Marketing Data Analyst11.3%

Roles with the most digital analytics postings

RolePostings mentioning skillShare of skill postings
Product Manager77.1%
Data Analyst66.1%
Digital Analytics Consultant44.1%
Advanced Analytics Director33.1%
Business Analyst33.1%
Business Intelligence Analyst33.1%
Vice President, Analytics33.1%
App Product Owner22.0%
CRM Analytics Strategist22.0%
Customer Success Business Consultant22.0%

Top companies posting jobs requiring digital analytics

Employers ranked by indexed job postings in the last 90 days.

Top companies posting jobs requiring digital analytics
CompanyPostings · 90 days
Quantum Metric6
VaynerMedia3
Genentech3
General Motors3
Disney2
Novartis2
WPP2
Sixt2
Gilead Sciences2
Horizon Media2

Job postings indexed over the past 90 days, grouped by resolved employer. Counts are postings, not hires. Companies without a published page appear without a link.

Top metros hiring for digital analytics

NamePostingsShare
New York City55.1%
London44.1%
Amsterdam33.1%
Berlin33.1%
Madrid33.1%
Boston22.0%
Columbus22.0%
Lisbon22.0%
Overland Park22.0%

Skills commonly paired with digital analytics

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How this was computed

Counts derive from the Skillenai jobs index over the 90 days ending 2026-10-15. Skills are resolved against the Skillenai canonical taxonomy, so the same entity is counted whether a posting writes 'Python', 'Python 3', or 'python'. Role prevalence divides postings mentioning digital analytics by all postings for each role in the same window, ranking roles with at least 20 postings. Role distribution divides each role’s digital analytics postings by all digital analytics postings, including postings without a role. Shares need not sum to 100% for the displayed roles. Pages refresh weekly (or daily for the top-50 most-requested skills). An adjusted trend is not shown because comparable posting coverage is insufficient.

source
Skillenai jobs index, deduplicated daily
entity_id
9c0741b61e0c1abf
data_as_of
2026-10-15
window_days
90
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Compiled by Jared Rand · Data sourced from the Skillenai labor market index