Skillenai

Google Tag Manager jobs in 2026 — demand, top roles hiring, and related skills

As of 2026-10-30, Google Tag Manager appears in 238 job postings indexed by Skillenai over the past 90 days — Web Developer has the most postings mentioning Google Tag Manager.

Last updated · 90d ending 2026-10-30

Postings · last 90 days
238
Top role · 8.8% of skill postings
Web Developer
Top hiring metro
San Francisco

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Frequently asked questions about Google Tag Manager

+Is Google Tag Manager in demand in 2026?

Yes. Google Tag Manager appears in 238 job postings indexed by Skillenai over the 90 days ending 2026-10-30. Web Developer accounts for the most postings mentioning Google Tag Manager (8.8% of all postings mentioning Google Tag Manager).

+What jobs require Google Tag Manager?

According to the Skillenai jobs index over the 90 days ending 2026-10-30, among roles with at least 20 postings, the highest shares mentioning Google Tag Manager are WordPress Developer (11.1% of that role’s postings mention Google Tag Manager), Marketing Analyst (8.0% of that role’s postings mention Google Tag Manager), Analytics Specialist (7.4% of that role’s postings mention Google Tag Manager).

+What skills are commonly paired with Google Tag Manager?

Across job postings indexed by Skillenai (90 days ending 2026-10-30), Google Tag Manager most often appears alongside SQL, JavaScript, GA4, A/B testing, HTML.

+Where is Google Tag Manager most in demand?

As of 2026-10-30, the metro areas posting the most jobs requiring Google Tag Manager are San Francisco, New York City, Lisbon, Milan, Pune, according to the Skillenai jobs index.

+How can I keep up with new Google Tag Manager content and jobs?

Skillenai indexes news, blog posts, and research papers mentioning Google Tag Manager alongside the jobs index. You can subscribe to a daily email digest of new Google Tag Manager content from your Skillenai account.

+Which skills come before and after Google Tag Manager?

The skill-flow chart shows skills documented in adjacent positions across observed employer changes. An outgoing skill is documented in the following position but not the preceding one. These are ideas to explore, not proven prerequisites, acquisition dates, or levels of mastery. Each ribbon counts employer moves with that skill pair; one move can contribute several pairs.

Weekly indexed postings requiring Google Tag Manager — last 90 days

Career paths around Google Tag Manager

Skills documented before and after this skill across employer changes.

Historical career profiles · all locations

Skills before Google Tag Manager

Before Google Tag ManagerCSS → Google Tag Manager: 5 observed employer moves with this skill pairTableau → Google Tag Manager: 5 observed employer moves with this skill pairJavaScript → Google Tag Manager: 5 observed employer moves with this skill pairHTML → Google Tag Manager: 5 observed employer moves with this skill pairWordPress → Google Tag Manager: 4 observed employer moves with this skill pairSEO → Google Tag Manager: 3 observed employer moves with this skill pairSalesforce → Google Tag Manager: 3 observed employer moves with this skill pairBootstrap → Google Tag Manager: 3 observed employer moves with this skill pairGoogle TagManagerCSS: 5 movesCSS5 movesTableau: 5 movesTableau5 movesJavaScript: 5 movesJavaScript5 movesHTML: 5 movesHTML5 movesWordPress: 4 movesWordPress4 movesSEO: 3 movesSEO3 movesSalesforce: 3 movesSalesforce3 movesBootstrap: 3 movesBootstrap3 moves

Skills after Google Tag Manager

After Google Tag ManagerGoogle Tag Manager → Power BI: 5 observed employer moves with this skill pairGoogle Tag Manager → sql: 5 observed employer moves with this skill pairGoogle Tag Manager → Excel: 3 observed employer moves with this skill pairGoogle Tag Manager → python: 3 observed employer moves with this skill pairGoogle Tag Manager → GA4: 3 observed employer moves with this skill pairGoogle Tag Manager → ETL: 2 observed employer moves with this skill pairGoogle Tag Manager → a/b testing: 2 observed employer moves with this skill pairGoogle Tag Manager → Google Ads: 2 observed employer moves with this skill pairGoogle TagManagerPower BI: 5 movesPower BI5 movessql: 5 movessql5 movesExcel: 3 movesExcel3 movespython: 3 movespython3 movesGA4: 3 movesGA43 movesETL: 2 movesETL2 movesa/b testing: 2 movesa/b testing2 movesGoogle Ads: 2 movesGoogle Ads2 moves
How to read this chart · view counts

Each side is an independent set of observed employer moves, not the same people followed through three stages. Ribbon widths compare move counts within that side. Internal moves are not included.

The following position documents a skill that the preceding position does not. Skills must be linked to both positions, with clear dates and no overlap. One move can connect several skill pairs. These patterns suggest skills to explore; they do not establish prerequisites, when a skill was learned, or a higher skill level.

Source: Skillenai talent graph, historical career profiles. Historical descriptions and coverage can change. Only the leading published connections are shown.

Observed connections and move counts
ConnectionMoves
Before: CSS5
Before: Tableau5
Before: JavaScript5
Before: HTML5
Before: WordPress4
Before: SEO3
Before: Salesforce3
Before: Bootstrap3
After: Power BI5
After: sql5
After: Excel3
After: python3
After: GA43
After: ETL2
After: a/b testing2
After: Google Ads2

Roles most likely to require Google Tag Manager

Among roles with at least 20 postings in the same period.

RolePostings mentioning skill% of role postings mentioning skill
WordPress Developer311.1%
Marketing Analyst78.0%
Analytics Specialist27.4%
Marketing Data Analyst34.8%
Implementation Engineer24.3%
Technical Operations Engineer14.0%
Web Developer213.8%
Growth Engineer23.8%
Data Analytics Specialist13.6%
Analytics Consultant43.4%

Roles with the most Google Tag Manager postings

RolePostings mentioning skillShare of skill postings
Web Developer218.8%
Software Engineer135.5%
Data Analyst125.0%
Digital Analytics Specialist93.8%
Marketing Analyst72.9%
Analytics Engineer52.1%
Analytics Manager52.1%
Digital Analyst52.1%
GTM Engineer52.1%
PPC Specialist52.1%

Top companies posting jobs requiring Google Tag Manager

Employers ranked by indexed job postings in the last 90 days.

Top companies posting jobs requiring Google Tag Manager
CompanyPostings · 90 days
WPP10
Jellyfishcareers7
Affirm5
Returnly5
Powerdigitalmarketing4
Showpad4
Dentsuaegis4
Intercom4
Mixpanel4
Twin Health4

Job postings indexed over the past 90 days, grouped by resolved employer. Counts are postings, not hires. Companies without a published page appear without a link.

Top metros hiring for Google Tag Manager

NamePostingsShare
San Francisco93.8%
New York City83.4%
Lisbon72.9%
Milan62.5%
Pune62.5%
Toronto62.5%
Bengaluru52.1%
Melbourne52.1%
Berlin31.3%

Skills commonly paired with Google Tag Manager

SQL (109)JavaScript (97)GA4 (72)A/B testing (71)HTML (69)Python (65)CSS (58)Tableau (55)Google Analytics (54)Power BI (46)

Explore related pages

How this was computed

Weekly job-count charts omit the incomplete current week (weeks start Monday, UTC). Totals include all postings in the stated window. Counts derive from the Skillenai jobs index over the 90 days ending 2026-10-30. Skills are resolved against the Skillenai canonical taxonomy, so the same entity is counted whether a posting writes 'Python', 'Python 3', or 'python'. Role prevalence divides postings mentioning Google Tag Manager by all postings for each role in the same window, ranking roles with at least 20 postings. Role distribution divides each role’s Google Tag Manager postings by all Google Tag Manager postings, including postings without a role. Shares need not sum to 100% for the displayed roles. Pages refresh weekly (or daily for the top-50 most-requested skills). An adjusted trend is not shown because comparable posting coverage is insufficient.

source
Skillenai jobs index, deduplicated daily
entity_id
21087a3bbaff4562
data_as_of
2026-10-30
window_days
90
Compiled by Jared Rand · Data sourced from the Skillenai labor market index